In our series of postings introducing companies that performend very well in our Customization 500 study, we are introducing the next mass customizer. Remember: The order of these feature postings is more or less randomly!
Customized T-Shirts are nothing new to the mass customization enthusiast, indeed, there are more than 100 online vendors in this category. But at the same time, tshirst are one of the most well-known individualized products and certainly one of those that will always have their fans and buyers. Customized shirts are usually affordable and useful in a variety of situations.
One competitior on this crowded market is Choice Shirts. Their slogan "wear what you think" is pretty much program for them as they give you the tools to create a shirt with more or less any motive you could want to wear.
A simple yet solid configurator lets you chose from either a large variety of cliparts, a custom text or your own uploaded image – or a combination thereof. Whatever print you choose will be applied on the shirt you selct from different models of shirts and shipped to your doorstep. Alternatively, if your creativity does not serve you just today, the company also has a huge variety of pre-configured shirts for many different themes.
Note: Please see this post for detailed information on how to interpret the above data.