Hands-on Mass Customization Workshop with Joe Pine & Jim Gilmore

PinegilmorehandsonA while ago we posted about the Hands On Workshop Series by Joe Pine and Jim Gilmore.  From what we have been told the events have been great and very well received so far (not that there would be reason to expect anything else, given the hosts).

On May 30th there will be the 6th and last workshop in this series, focussing on the topic of "How to Mass Customize Your Offerings". Knowing you all, this might be pretty interesting to look into if you plan to be in the Minneapolis, MN, area at that time.

you can also find the official flyer with all relevant information. Enjoy!

By | 2018-06-14T06:47:28+00:00 Mai 8th, 2013|Events|

About the Author:

Frank T. Piller is a Co-Director of the MIT Smart Customization Group at the MIT Media Lab, Massachusetts Institute of Technology, USA, and a chair professor of management at the Technology & Innovation Management Group of RWTH Aachen University, Germany, one of Europe’s leading institutes of technology. Before entering his recent position in Aachen, he worked at the MIT Sloan School of Management (2004-2007) and has been an associate professor of management at TUM Business School, Technische Universitaet Muenchen. Frequently quoted in The New York Times, The Economist, and Business Week, amongst others, Frank is regarded as one of the leading experts on strategies for customer-centric value creation, like mass customization, personalization, and innovation co-creation. His recent analysis of the crowdsourcing business model “Threadless” (co-authored with Susumu Ogawa), an innovative crowdsourcing business model in the fashion industry, has been elected as one of the Top-20 articles in MIT Sloan Management Review.