A collection of interesting sources on mass customization I found recently the web. All links (and many more) are also added to my collection of mass customization links on del.icio.us, a social bookmarks manager. It allows to easily add sites to personal collection of links, categorize those sites with keywords, and to share the collection with others. CONTRIBUTE to this mass customization link collection by marking interesting links with the tag ‚mass_customization‘. Then everyone can find them. Here is the list of recent mass customization tags on del.icio.us. And here some new interesting links:
(1) Body scanning is a major enabler to shift the focus of apparel production from large quantities of cookie-cutter clothes to one-of-a-kind articles with individualized sizing and design features. A great web page at Cornell University has plenty of information on body scanning.
(2) WeMadeByMe.com is a sophisticated new website selling customized shirts to really good prices. It offers some nice Flash features (powered by Shirtsdotnet.com), even if the core configuration process could need a bit more support functionality. But it is a promising new start of a new player in the European mass customization scene.
(3) Personalization Stores are nothing new, we have called this store-based configuration since years, and it was the usual form of customer interaction for customized goods before the internet, but CSCOUT, a German/US trend research consultancy, has just called the movement from the web to offline stores a major trend. Great for all who are in this game!
(4) European Management Review: Co-designing modes of cooperation at the customer interface. Implementing and operating personalization stores, or offline configuration systems, is not always easy. This is the topic of an academic article in the latest issue of the European Management Review (Issue 1/2005). The paper explores new modes of cooperation among customers, retailers and manufacturers resulting from co-design.