[MCPC14] New Conference Details and Call for Papers


The MCPC 2014 organizers at Aalborg University have released a great lot of additional information about the next iteration of the most successful conference.

The MCPC Conference engages academics, business leaders, and consultants to participate and become engaged in fundamental discussions through a set of plenary presentations, workshops, discussion panels, and paper presentations. Continuing our tradition, we invite contributions from a wide range of specialists.

MCPC 2014 is looking for contributions in cutting-edge research, as well as insightful advances in industrial practice in key areas and invites you to submit your best work, addressing the listed conference topics. Proceedings from the MCPC 2014 conference will be published through Springer.

Draft Program

4th February (Tuesday) – Welcome party (at 19:00)

5th February (Wednesday) – Conference day 1

  • Opening session
  • Keynote session
  • General parallel sessions
  • Conference dinner

6th February (Thursday) – Conference day 2

  • General parallel sessions
  • Keynote session
  • Future planning session (scientific committee)
  • Closing session
  • Farewell party

7th February (Friday) – Industry tour

  • Tour to an MC company
  • Young researchers night

 Important Dates

  • 2013 September 1st: Special session proposal
  • 2013 September 15th: Submission of full paper
  • 2013 November 1st: Review notification
  • 2013 November 17th: Submission of revised paper
  • 2013 November 29th: Early bird registration
  • 2014 February 1st: End of registration
  • 2014 February 4th-7th: Conference

If you are interested (or know anybody potentially interested) in submitting a paper to the MCPC 2014, please find a the full call for papers with all details by following this link

Click to Download MCPC2014 Call For Papers (PDF) ]!

We hope to see you at Aalorg in 2014 and will keep you updated on the latest developments and any important news on this channel!

By | 2018-06-14T06:34:13+00:00 Juli 17th, 2013|MCPC2014 @de, Personalization @de|

About the Author:

Frank T. Piller is a Co-Director of the MIT Smart Customization Group at the MIT Media Lab, Massachusetts Institute of Technology, USA, and a chair professor of management at the Technology & Innovation Management Group of RWTH Aachen University, Germany, one of Europe’s leading institutes of technology. Before entering his recent position in Aachen, he worked at the MIT Sloan School of Management (2004-2007) and has been an associate professor of management at TUM Business School, Technische Universitaet Muenchen. Frequently quoted in The New York Times, The Economist, and Business Week, amongst others, Frank is regarded as one of the leading experts on strategies for customer-centric value creation, like mass customization, personalization, and innovation co-creation. His recent analysis of the crowdsourcing business model “Threadless” (co-authored with Susumu Ogawa), an innovative crowdsourcing business model in the fashion industry, has been elected as one of the Top-20 articles in MIT Sloan Management Review.