MIT Smart Customization Seminar 2012: Keynote Speakers

Seminar-banner-2012-01 As promissed, here is some more information about this year's MIT Smart Customization Seminar. Today we can give details on  our esteemed keynote speakers, the well known Joseph B. Pine II and Alex Pentland.

B. Joseph Pine II, Strategic Horizons, LLP

Internationally acclaimed author, speaker and management adivser. A
visiting Scholar with the Design Lab at MIT, he co-founded Strategic
Horizons LLP to help businesses conceive and design new ways of adding
value to their economic offerings.

Alex "Sandy" Pentland, MIT Media Lab Human Dynamics Group

Professor Pentland is a pioneer in organizational engineering, mobile
information systems, and computational social science. Pentland's
research focus is on harnessing information flows and incentives within
social networks, the big data revolution, and converting this technology
into real-world ventures.

And of course there will be many more experts sharing their knowledge. Just stay tuned for more details over the next days!

You can download this year's Smart Customization Seminar's agenda here!

For more up-to-date information and registration please head to or follow the conference twitter hashtag, #SCG12!

By | 2018-06-14T06:50:02+00:00 Oktober 23rd, 2012|Crowdsourcing, Events, MIT SCG, Personalization|

About the Author:

Frank T. Piller is a Co-Director of the MIT Smart Customization Group at the MIT Media Lab, Massachusetts Institute of Technology, USA, and a chair professor of management at the Technology & Innovation Management Group of RWTH Aachen University, Germany, one of Europe’s leading institutes of technology. Before entering his recent position in Aachen, he worked at the MIT Sloan School of Management (2004-2007) and has been an associate professor of management at TUM Business School, Technische Universitaet Muenchen. Frequently quoted in The New York Times, The Economist, and Business Week, amongst others, Frank is regarded as one of the leading experts on strategies for customer-centric value creation, like mass customization, personalization, and innovation co-creation. His recent analysis of the crowdsourcing business model “Threadless” (co-authored with Susumu Ogawa), an innovative crowdsourcing business model in the fashion industry, has been elected as one of the Top-20 articles in MIT Sloan Management Review.