Submit your speaking proposal for the MCPC 2014 NOW!

MCPC2014_banner_cut There are hot news from our dear collegues at Aalborg University. Preparations for the MCPC 2014 Conference are going along and now you can start submitting your paper to the organizers, using the official submission system via Springer.

So, if you have some interesting research to contribute that fits into the conference's call for papers, follow the link and become part of a great event. Deadline for full paper submissions is September 15th 2013.

Best of luck and looking forward to meet you in Aalborg!

By | 2018-06-14T06:34:01+00:00 September 4th, 2013|Events @de, MCPC2014 @de|

About the Author:

Frank T. Piller is a Co-Director of the MIT Smart Customization Group at the MIT Media Lab, Massachusetts Institute of Technology, USA, and a chair professor of management at the Technology & Innovation Management Group of RWTH Aachen University, Germany, one of Europe’s leading institutes of technology. Before entering his recent position in Aachen, he worked at the MIT Sloan School of Management (2004-2007) and has been an associate professor of management at TUM Business School, Technische Universitaet Muenchen. Frequently quoted in The New York Times, The Economist, and Business Week, amongst others, Frank is regarded as one of the leading experts on strategies for customer-centric value creation, like mass customization, personalization, and innovation co-creation. His recent analysis of the crowdsourcing business model “Threadless” (co-authored with Susumu Ogawa), an innovative crowdsourcing business model in the fashion industry, has been elected as one of the Top-20 articles in MIT Sloan Management Review.